Building Sustainable SaaS Products

The SaaS landscape is crowded. Every week, new startups launch promising to solve every problem. Most fail. Here's why the ones that survive think differently.

Focus on Retention, Not Just Acquisition

Chasing growth metrics is a trap. A 100% churn rate with a 110% monthly growth rate just means you're on a treadmill - running fast but going nowhere.

Sustainable SaaS companies obsess over:

• Customer success - Did we solve their problem?
• Net retention - Do they use us more over time?
• Pricing simplicity - Can they explain why they pay us?

Build for the Customer You Have

The temptation is always to build for the customer you want. Fight it. Build for the paying customers you have.

Understand their workflows. Learn their pain points. Iterate with them.

The Path Forward

The SaaS companies winning today aren't the ones with the most features. They're the ones solving one problem exceptionally well, for customers willing to pay for that solution.

That's the strategy that lasts.